Are Banner Ads Effective? “The year the banner ad dies” – a running joke in the marketing industry, yet ironically, the lifespan of banner ads seems to defy this annual prediction. Far from being a relic of the past, banner ads have not only survived but thrived, evolving into a more sophisticated tool in the […]
Are Banner Ads Effective? Read More »
In the ever-evolving landscape of digital marketing, new avenues continuously emerge, offering advertisers fresh spaces to highlight their products and services. One such innovative space is Electronic Health Record (EHR) platforms, and if you’re in the pharmaceutical or healthcare sector, you’ll want to pay close attention. Why EHR Platforms? Electronic Health Records aren’t just digital
Navigating the Future of Healthcare Advertising: Display Ads on EHR Platforms Read More »
With the recent release of Photoshop 2024, we decided to test out Generative Fill. Before we get into it, what is Generative Fill and what is the purpose? From Adobe: “From the game-changing leaps of tools like Generative Fill and Generative Expand, powered by Adobe Firefly generative AI, to Content-Aware Fill and Object Selection, innovation
Managing creative assets is a core aspect of project management, especially in industries we operate in, like digital marketing, advertising, software development, and graphic design. Employees spend an average of 1.8 hours per day searching for information, which is 9.3 hours per week. This is equivalent to 19.8% of business time, or one day per working
Management of Creative Assets: From Gathering to Version Control Read More »
In the bustling world of digital production, every operation’s leader understands that project management is not merely about timelines, budgets, and deliverables. Rather, it’s a complex web of relationships, expectations, and unforeseen challenges. As someone with a background and a former Project Management Professional (PMP) who leads operations in the website and digital production creative
The Art of Listening in Issue Management A Project Manager’s Perspective Read More »
As a project management expert, I’ve overseen countless project operations and the one thing that remains consistent is the unpredictable nature of tasks, deadlines, and human dynamics – Project Planning by interviewing the team. My name is Frank Cannata and I’m the Head of Operations and Solutions at We are Volume and for the last
Building and Refining Baseline Project Plans Read More »
By: Robert Kegel Creating dynamic and interactive web experiences is at the core of modern web development. The Intersection Observer API is a powerful tool that enables developers to efficiently track and respond to changes in the visibility of DOM elements. In this comprehensive guide, we will delve into the intricacies of the Intersection Observer
Mastering Web Development with the Intersection Observer API Read More »
In the fast-paced world of digital production, delivering a high-quality product is essential for both client satisfaction and long-term success. As digital production and quality assurance experts, we have witnessed firsthand how the best digital production agencies make quality a priority from the very beginning of a project and we have built these learnings into
The Key to Success in Digital Production Read More »
This post provides an overview and comparison between HubSpot, Prismic, Statamic CMS platforms. HubSpot CMS Summary Hubspot CMS provides integration between websites and a wide range of marketing efforts. The software’s digital experience is trusted by numerous top brands like Classpass, WWF, Calm, Coca Cola beverages, among others. This CMS solution caters to the ever-changing
HubSpot, Prismic, Statamic CMS Comparison Read More »
By Robert Kegel – SVGs (Scalable Vector Graphics) have become increasingly popular in web development because of their scalability, small file size, and resolution independence. In this blog post, we will explore the advantages and disadvantages of using different methods to add SVGs to a website. Advantages of using SVGs Before we dive into the
Exploring SVGs: A Guide to Adding Them to Your Website Read More »
