Content Migration
Content migration was a pivotal aspect of the Prebid.org website redesign. Our objective was to seamlessly transition existing content to the new platform, ensuring no disruption to the user experience and preserving the integrity and SEO value of the content.
As content was migrated, we also took the opportunity to enhance it for the new platform. This involved reformatting, updating imagery, and ensuring consistency in tone and style. The goal was to not only migrate content but to elevate it, making it more engaging and aligned with the new user experience.